Your finance function, sorted.
Most scale-ups don't have a real finance function. They have a bookkeeper, an accountant, and a spreadsheet. Hundi is your embedded finance function: the whole thing, built and run for you.
The familiar mess
Finance should not be the thing slowing you down.
You don't actually know if you're profitable right now.
You know what happened last month. You have no idea what's coming next.
You've got a board meeting next week and you're not ready.
Finance is always the thing you'll sort out later. Later never comes.
What you get.
01
Your financial foundation is solid.
The day to day, the recurring, the stuff that has to be right, handled accurately and on time.
02
You always know where you stand.
Cash position, runway, burn rate. No surprises. You make decisions with confidence.
03
You can have any financial conversation.
Investor meeting. Board pack. Bank questions. You're ready. Clean numbers, clear story.
04
You've got a finance brain in your corner.
Fundraising strategy, growth planning, scenario modelling. We're there when it matters.
Who it is for
We meet you where you are.
For Startups
You're post-revenue, moving fast, and finance keeps falling behind. You need burn visibility, clean Xero workflows, investor-ready reporting, and someone who can prep you for a raise without hiring a full-time CFO.
Explore this path →For SMEs
You've been running for a while but your finance function hasn't kept up. You need cleaner reporting, better cash visibility, compliance sorted, and a strategic perspective on where the business is actually going.
Explore this path →Here's how it works.
01
Discovery Call.
30 minutes. We ask the questions.
02
We Build Your Proposal.
Tailored scope and price within 2 days.
03
Onboarding.
Up and running in as little as a week.
04
We Embed.
We fit into your workflow, not the other way around.
05
Ongoing.
Reporting, visibility, and strategic advice when you need it.
Find out where your finances actually stand.
Two minutes. Eight questions. Find out exactly where your finance function stands and where to focus first.
Finance Function Maturity
Example results, yours will vary.
Why Hundi
Your accountant closes the books. We close the gaps.
01
You get the whole function, not a hand-off chain.
Bookkeeper emails accountant. Accountant emails CFO. By the time it reaches someone who can think, the moment's gone. We're one team running the whole thing, so the person who knows your numbers is the same one in the room when it matters.
02
We report on what's coming, not just what happened.
Most finance reports are a rearview mirror. We build forward visibility into the monthly rhythm: cash position, burn trajectory, decision flags, so you're never reacting to a number that was obvious three months ago.
03
We've been in that room.
The one where the numbers don't add up. We didn't build this from an accounting firm. We built it because we know what it feels like when a raise is two weeks out and the data room isn't ready. Hundi exists to make sure that room doesn't happen to you.
WHO WE ARE
We've built and exited businesses. We know what finance means to a startup.
We've built and scaled businesses. We've sat in the room where the numbers don't add up and a decision can't wait. We built Hundi because we know what it costs when finance is the thing holding you back, and what changes when it isn't.
Engagements from $7,500/mth
Built for scale-ups and established businesses that need a real finance function. Most engagements run $7,500–$15,000/mth depending on stage and intensity.